New TAR Branding

Your state Association is now Tennessee REALTORS®. Our Board of Directors voted last fall to approve the new d/b/a name in place of the full "Tennessee Association of REALTORS®" and "TAR", and we have been working to develop a new visual identity for the name. Here are several resources to help introduce the brand:

1. In a miniseries of three, 1-minute videos, key leaders and members discuss the new brand: 
PART 1   PART 2   PART 3

2. Our Brand Standards & Style Guide is posted at THIS LINK.

Note: The change will culminate in the launch of a new website at the end of March, tnrealtors.com. Emails are now firstname.lastname@tnrealtors.com, replacing the previous "tarnet.com" extension.